Maureen Guirdham - Visiting Professor and Honorary Fellow at Westminster University in the UK- believes that Intercultural Communication skills hold the key to resolve global conflicts.
Europe's new currency, the Euro, unites 12 countries in the European Union. With more than 300 million people using the new currency, what impact will the new unity have on the cultures on the old continent?
Hampden-Turner and Trompenaars the the veterans of culture and business communication - now they have considerably expanded their previous work in this new book "Building Cross-Cultural Competence: How to create wealth from conflicting values".
FEATURES 
Hofstede's Questionnaire from rgerald
